Keep the Survey Brief
If you’re planning to create Google forms
or other form surveys, you must make them short and focused. This way, you can enhance the quality and quantity of responses. It is much better to zero in on one subject than to develop a long survey covering many objectives.
Surveys shorter in length get higher response rates and a lower chance of abandonment among users. After all, some people have a short attention span and can’t stick around for long.
Once they see that it consists of many pages, they might lose interest and forgo filling it up. It leaves you clueless to interpret the partial data set you received or, worse, make the response invalid.
See to it that your questions are geared towards your objectives. Avoid throwing in any queries you suddenly think about if they don’t directly help your goals.
Be More Specific With Your Questions
Try to use more close-ended questions in your form surveys. Give respondents exact choices (like Yes or No), Likert scale, or multiple choices, so it’ll be easy to evaluate results.
You may also do open-ended questions. It is when you allow people to answer freely using their personal thoughts. These may be useful when getting supplemental information like qualitative insights. But if you’re collating and examining responses, close-ended questions can do the job.
Be Consistent with Scale Questions Throughout the Form Surveys
You can put rating scales on your form surveys
to measure and compare different sets of variables. If you opt to use it, make sure to do so consistently. If you use number points like 1-5 on one question, make sure you apply it to other relevant questions.
Also, guarantee that the meanings of high and low on your scale remain consistent. Switching your rating scales can confuse respondents, which could cause undependable results.
Top 3 Survey Form Builder 2023
There is an abundance of online form builders
available in the market today. Here are some of them:
- Google Forms For Business or Personal